Marketing Strategies From Google

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Marketing Strategies From Google

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Transcript:

So we just arrived it’s beautiful but look at this okay so just got to go to google the reason why appears let’s find all the latest strategies that work in full social media especially comes in using Google and YouTube YouTube being one of the biggest social media platforms in the world and actually where people spend most of the time actually watching videos that rather than watching TV so I’m going to go in to have a meeting with Google now find an overlay the strategies and give you the spoon unfortunately we have to are we not allow him to do the filming so I’m going to go in I’ll do the meeting that I’ve come up with you guys some insight so CeCe just here we Google that woman and a teammate with crispy yeah it’s pretty awesome I’m using YouTube right now you start using which is why because YouTube is the future of video marketing everyone who spends a lot of time on YouTube in fact one of the things want to focus on when you are posting business it’s all about creating that professional element of your business so let’s say for example you want to during your speaker and author you want to do you know some kind of services demonstrative space YouTube space and in the meeting we’re talking about 10 years ago how Google was and how it is right now is where YouTube is right now so this is your opportunity to really get into YouTube stop creating a lot more content and make sure you build that brand so you can grow a successful business and just come out of the Google meeting and learn some amazing strategies number one is gonna focus on intent-based marketing so if you look at difference between Facebook and Google Google and YouTube’s of a content based marketing these I’m specifically looking for something so intent based marketing let’s say you do bakery workshops and you if someone type seen bakery workshop now you can we talk to people on Google I’m using YouTube and just a video comes up and says hey are you interested in a bakery web shop so that’s the more wanna Mateus affinity so the broad search fill to your audience it’s also key as well let’s say you’re in the fitness in the street but let’s say in Fitness I wanna get a six-pack so when you click that affinity audience now I’m only talking if you don’t want a six-pack and also they say that 80 percent of all traffic by 2021 it’s gonna be video based marketing which is why you need to create videos so I hope you found this useful and telling you you should always be learning the more you learn the more you earn the people the best knowledge wins and if you want to edge on all your competition you want to grow your business you want to get people to your website you want people to buy your products and services then you have to use just like and doing Up next

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Posted by Ian

Ian has marketed for some of the world's best-known brands like Hewlett-Packard, Ryder, Force Factor, and CIT Bank. His content has been downloaded 50,000+ times and viewed by over 90% of the Fortune 500. His marketing has been featured in Forbes, Inc. Magazine, Adweek, Business Insider, Seeking Alpha, Tech Crunch, Y Combinator, and Lifehacker. With over 10 startups under his belt, Ian's been described as a serial entrepreneur— a badge he wears with pride. Ian's a published author and musician and when he's not obsessively testing the next marketing idea, he can be found hanging out with family and friends north of Boston.

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