What are your favorite marketing certification/courses that took your skills to the next level?
Looking for a few suggestions - particularly on email marketing and demand generation.
Daniella
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Hey Daniella,
Great question – I’ve found Hubspot Academy to be quite good, especially if you are a Hubspot user. I did their “Email marketing” and “Inbound Marketing” courses and have seen great improvement results in my campaigns.
Title
CMOSpecialties
Google Analytics Individual Qualification is a good one too. It focuses on developing proficiency in using Google Analytics to measure campaign metrics, monitor KPIs and improve overall marketing efforts. You need to set up an Academy for Ads accounts and complete both Google Analytics for Beginners and Advanced Google Analytics modules to prepare for the test, in which you need to score more than 80 percent to pass. The certification is valid for one year.
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CoordinatorSpecialties
If you wanna boost your career in Marketing domain, I would suggest following certifications:
– Admin 201
– Marketing Cloud Specialist
– Marketing Cloud consultant.
– Email Specialist
– Pardot